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Give a Necktie, a Fruitcake … or the Cure for a Disease?
New JustGive Gift Certificate Makes Charitable Giving the Perfect Present

JustGive Allows Recipients to Target Their Gift to More than a Million National, Regional and Local Charities and Schools

San Francisco, Calif. - September 28, 2004 - JustGive (www.justgive.org), a national nonprofit organization that uses technology to increase overall giving by connecting people with the charities and causes they care about most, today announced a first-of-its -kind charity gift certificate program. Just in time for early holiday gift planning, the new program enables consumers to “give” charitable donation gift certificates that allow recipients to target their gift among hundreds of thousands of national, regional or local charities.

“With the gift certificates, JustGive is furthering its mission to make it easier to connect people with their favorite charities. Both the gift-givers and receivers can be involved in supporting a charitable organization,” said Kendall Webb, executive director and founder of JustGive. “JustGive offers a unique alternative to general ‘charitable’ gifting by allowing recipients to personalize the donation by selecting their favorite charity.”

JustGive gift certificates, which can be purchased directly at www.JustGive.org, can be purchased for any amount. All gift certificates purchased through the Website qualify for a tax deduction. The process of giving is very easy and involves only a few clicks. The recipient is notified immediately of the gift certificate via email. There is a service fee of $5 per transaction, and additional gift certificates in the same transaction are just $2 apiece.

After receiving an email notification, recipients of the JustGive gift certificate can choose their favorite charity from JustGive’s database of more than one million nonprofit organizations, including local, regional and national organizations and schools. Because the gift certificate has no expiration date, it can be used at any time.

The Young Presidents’ Organization, an exclusive peer organization of more than 8,000 young global leaders across 75 nations, recently participated in a pilot test of the gift certificates with JustGive. The Barbary Coast chapter used the certificates for the monthly gift they award to the individuals who organize and speak at their meetings. The chapter is replacing their traditional engraved Tiffany bowl with the JustGive gift certificate.

“JustGive has provided our chapter with the best way to give a meaningful, personalized gift to the people that give so much of themselves to our organization,” said Bill Price, member of the Young Presidents’ Organization and a founding partner of the Texas Pacific Group. “JustGive makes the process of giving simple, and because recipients can choose from over a million local, regional and national organizations, it becomes a much more personal and meaningful offering than the other gifts we’ve awarded at our monthly meetings. ”

“A Tiffany bowl is a nice gift, make no mistake, but it doesn’t allow the recipient to participate fully in the gifting process,” said John Donahoe, president of Bain and Company and a member of the YPO. “I was a strong advocate of changing our monthly gift to the JustGive gift certificate. One of the YPO’s core values, handed down by our founder, is that it is ‘first, last and always a uniquely personal experience.’ There is no better way for us to further this personal experience than to allow our honored members to support the charities that are most important to them.”

About JustGive
JustGive (www.justgive.org) is a 501(c)(3) nonprofit organization with a mission to increase charitable giving across the United States by leveraging unique technology to connect people with more than one million 501(c)(3) charities representing the causes they care about most. JustGive offers services such as charity gift certificates, a charity wedding registry and charity wish lists to make giving a part of everyday lives.

JustGive deducts no administrative costs from the gift other than transaction fees. All donations made through JustGive are tax-deductible, donor names are never passed on without permission, and donors have the option of making anonymous donations to charities. Donors can also keep track of donations made through a customizable password-protected account area, a helpful feature around tax time.

For additional information, please contact us.


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